You’ve probably seen those viral sweepstakes and giveaways popping up in your feed and getting a lot of engagement, right? There’s a good reason they work so well, and it’s not just luck.
Social media sweepstakes tools have become game-changers for businesses, large and small. They help you build excitement, attract new followers, and turn casual onlookers into engaged customers.
In this post, I’ll walk you through the 9 best social media sweepstakes tools that can give your marketing strategy a serious boost. I’ve personally tested these tools, and I’ll even share why one of them stands out as my favorite.
So, if you’re ready to learn which sweepstakes software can help you elevate your brand, let’s dive in!
How I picked the best social media sweepstakes tools
Choosing the right social media sweepstakes tool is key to running a successful contest. But, with so many options out there, picking the right one isn’t always that simple.
In fact, when deciding the best social media sweepstakes tools that will make it to this list, I tasted a lot of features including:
- Ease of use
- Customization options
- Integration with other tools
- Security, etc.
Firstly, ease of use is essential. A user-friendly interface ensures you and your participants can navigate the tool effortlessly. If the process is complicated, you risk losing potential entrants.
Another crucial feature of sweepstake tools is the customization options. Look for a tool that allows you to adjust the design and functionality to fit your brand, and help you create a sweepstakes that resonates with your audience.
Integration with social media platforms is equally important because they can significantly enhance engagement.
And since sweepstakes involve collecting personal data, you need to choose a tool that adheres to strict security measures and legal standards to protect user information.
Top 3 Best Social Media Sweepstakes Tools
To cut it short, here are the three best sweepstakes tools…
1. RafflePress
If you’re looking for an effortless way to run social media contests on your WordPress site, RafflePress might just be your go-to tool.
I’ve used RafflePress for creating and managing giveaways, and I found it to be incredibly straightforward. The free version, though limited, offers an intuitive drag-and-drop builder that simplifies the setup process.
You can quickly create campaigns with minimal effort, and that’s what makes it perfect for beginners.
One of RafflePress’s standout features is its user-friendly interface. You’ll appreciate the clear onboarding video that guides you through the basics, ensuring you’re up and running in no time.
The tool also provides mobile-responsive templates to make sure your giveaways look great on any device. In the free version, you get a single giveaway template and entry actions that include follow or visit options for Facebook, Twitter, Instagram, and Pinterest.
It’s a solid start for anyone new to hosting contests.
However, if you’re looking for more advanced features, such as making specific actions mandatory or adding branding elements, you might find the free plan a bit restrictive. These features are only available in the paid version.
Pros & Cons of using RafflePress
Pricing:
RafflePress has several pricing options for its WordPress giveaway plugin, with some attractive discounts right now.
You can get the Plus plan for $31.60 per year, down from the regular $79. The Pro plan is available for $79.60 annually, compared to the usual $199, and the Growth plan is priced at $159.60 per year, instead of $399.
If you’re looking for a one-time payment option, the Ultimate plan is $399.60 and includes a lifetime license for unlimited sites. Each plan also comes with a 14-day money-back guarantee.
2. Woorise
Woorise is an intuitive tool that lets you create engaging contests, giveaways, and even lead-capture forms with minimal effort.
I found it particularly useful for integrating with my existing marketing tools, like email platforms and social media. That kind of seamless integration saves you time and cuts down on repetitive tasks.
The drag-and-drop interface makes campaign setup straightforward, and it’s fully customizable, so you can ensure the campaign aligns with your brand’s look and feel.
In fact, there are hundreds of customizable templates that you can jump on if you have no idea where to start. And these templates are high quality and almost ready to be used.
Once you get your hands on any of these templates, you will be able to edit the landing page to match your brand’s requirements.
Another standout feature of Woorise’s is reporting and analytics.
With this, you get a clear view of how your campaigns are performing, from tracking conversions to monitoring lead generation, all in one dashboard. This data really helps fine-tune your strategy.
Woorise is surely a good sweepstake software, however, it has its own bad side. The customer support can be a bit slow, which is frustrating if you hit a snag and need a quick fix.
also, while there is a free plan, it’s quite limited. I found myself needing more advanced features, and that means stepping up to a paid plan. It’s more expensive than some alternatives, but the functionality it offers can make it worth the investment if you’re running regular campaigns.
Pricing
Woorise offers three pricing plans: the Basic plan at $23/month provides unlimited campaigns and 1,000 entries per month.
The Grow plan costs $39/month, allowing 2,000 entries and additional features for up to 5 users.
lastly, the Pro plan, at $79/month, offers 10,000 entries and advanced features for up to 10 users.
3. SweepWidget
SweepWidget is an AI-powered giveaway builder that makes running social media contests and sweepstakes a breeze.
One of its standout features is the ability to generate sweepstakes using simple text prompts, which means you can create engaging contests in minutes without a complex setup process.
The platform offers a vast range of entry methods, including email, social media actions, surveys, and more, allowing you to choose the best ways to engage your audience. Plus, with numerous templates and integrations, getting started is quick and easy.
Whether you want to run a sweepstakes, a photo contest, or something else entirely, SweepWidget provides all the tools to create and customize your campaign.
I’ve used SweepWidget myself, and the AI-generated setup made it incredibly intuitive.
The drag-and-drop interface is a lifesaver, and it integrates smoothly with CRMs and marketing tools for better lead management.
It’s also super versatile—you can run anything from a basic giveaway to a complex multi-entry contest.
However, I noticed the free version limits some features, so if you want to unlock the full potential, you’ll need to upgrade. Also, while the platform claims to support multiple languages, I experienced some issues with incorrect text display in non-English languages.
Pricing
SweepWidget offers flexible pricing options to fit different needs. The Pro plan is $29/month. this plan is perfect for basic contests and custom styling.
For more advanced features like leaderboards, the Business plan is $59/month. The Premium plan at $119/month includes whitelabeling, while the Enterprise plan at $249/month offers API access and dedicated support.
4. ViralKit
Similar to SweepWidget, ViralKit is an AI-powered contest builder that simplifies the process of creating and managing viral contests of any kind.
With its intuitive interface, you can generate engaging giveaways using just a text prompt or choose from an array of pre-designed templates.
I recently began using ViralKit, and I’m thrilled by how effortless it is to set up. The tool automates email collection, making it perfect for bloggers like me who run multiple contests throughout the year.
The AI-powered generator truly stands out—its contest ideas have led to the highest engagement rates I’ve seen so far.
Another thing that impressed me was their customer service. Any time I had questions, even with the trial version, the support team was quick to respond and even implemented features tailored to my needs.
However, while their responsiveness was excellent, contacting support was occasionally frustrating due to issues with resetting my account password.
Pricing
ViralKit’s pricing is designed to suit different needs. The Free Plan offers unlimited contests with basic features. The Boost Plan at $29/month adds over 40 social platforms and multi-language support.
For $59/month, the Elevate Plan enhances entry methods and prizes.
The Ultimate Plan, at $129/month, includes whitelabeling, custom branding, and enterprise-level support. All plans offer a free trial.
5. ShortStack
ShortStack is a powerful tool designed for running a variety of social media contests, from hashtag campaigns to photo and video contests.
It offers a wide range of contest types, allowing users to pick the one that best fits their needs.
When trying this tool out, I was impressed by how easy it was to get up and running, despite not being the most tech-savvy person.
What I appreciated the most was the ability to collect Instagram posts for hashtag contests or import social media comments to run engaging comment contests.
Another standout feature, just like every other tool on this list, is ShortStack’s collection of high-quality templates.
Whether you’re looking to create a simple sweepstake or something more complex, the pre-designed templates make the process smoother.
However, the setup can be complex, especially for beginners. I had moments where I found myself getting lost in the customization process.
but then, even with a complex setup, their online support was always quick, friendly, and thorough, helping me get back on track whenever I hit a roadblock.
Pricing
ShortStack features various pricing plans: Free, Startup, Business, Growth, Pro, and Elite. The Free plan allows 20 entries, while annual subscriptions (starting from $49/mo) offer a 20% discount. Users can easily upgrade or downgrade without penalties.
6. Gleam
Gleam is another social media sweepstake tool that’s going to make running social media giveaways a breeze for you.
With its ultra-modern and intuitive user interface, you can set up campaigns quickly and customize them to align with your brand.
One thing I love about Gleam that really stands out is how seamlessly it integrates with all major social media platforms. This allows you to effortlessly manage entries across multiple channels.
The platform’s analytics provide deep insights into your audience’s behavior, helping you fine-tune future campaigns.
However, while Gleam is user-friendly, I do wish it offered more design customization options.
The templates can feel a bit generic, limiting the ability to fully match your brand’s aesthetics. Additionally, you may encounter some challenges when trying to run giveaways on Pinterest, which requires some frustrating workarounds.
Pricing
Gleam offers a Full Package for $97/month, giving you access to all apps. However, if you prefer to tailor your experience, you can opt for individual apps.
- Competitions: starting at $10 per month
- Rewards: beginning at $29 per month
- Galleries: also from $29 per month
- Captures: available from $29 per month
7. Rafflecopter
Before discovering SweepWidget, Rafflecopter was my go-to tool for running giveaways, and honestly, it was a game-changer at the time.
I’ve been using Rafflecopter for years, and it made hosting contests on my blog a breeze. Setting up a new giveaway was incredibly simple, and I loved how it took care of most of the hard work, allowing me to focus on my audience.
One of the things I appreciated most was how seamlessly Rafflecopter integrated with all my favorite social media platforms. Whether I wanted to boost engagement on Facebook or grow my email list, the platform made it easy.
You can even embed your contests directly on your blog, share them via a direct link, or run them on Facebook. This flexibility made it a versatile tool for multiple campaign types.
The data analytics were also pretty handy for understanding what was resonating with my audience.
That said, after using it for so long, I started to notice some limitations…
While Rafflecopter’s interface is simple, it could feel a bit too generic at times. I found myself wishing for more design customization options to make my giveaways stand out.
Pricing
Rafflecopter offers three pricing plans: The Basic at $13/month includes custom entry forms and priority support. The Grow at $43/month adds email list integration.
All plans feature unlimited giveaways and entries, with a free trial available. Non-profits receive a 50% discount
Final Recommendation
While all the sweepstakes tools listed here are best in different areas and context, some are simply beating others in some areas.
In my own opinion, SweepWidget deserves to be crowned as the most user-friendly, customizable, and affordable tool if the aim is to find some tool that is simple to use, but is also very flexible.
Apart from that, SweepWidget is the most reasonably priced tool for the job. It has many integrations, it can be customized, and the AI will help you if you don’t know how to use it.
I’ve been looking for a way to promote my business on social media. I’ve ran several paid campaigns that didn’t convert. Now I will go ahead and try sweepstakes to see how it converts. Thanks for sharing!